DID YA KNOW?

Allure 2021 Best of Beauty Winner

Before

POWerful Brows

HOT TIP

Pair with Benefit’s Dual-Ended Angled Eyebrow Brush (sold separately).

POWmade Brow Pomade

5g Net wt. 0.17 oz.

Full-pigment brow pomade

£22.00

Get Free shipping with all orders £40+

GET THE SCOOP

Longwear

Waterproof

Smudge-proof

Rich color

Buildable

TELL ME MORE

If you’ve ever run a race (or cheered on your sportier friends from the sidelines...), you know it’s not just about starting off with a POW, but about keeping up that pace 'til the finish line. POWmade Brow Pomade delivers rich, POWerful smudge-proof pigment for an entire 36 hours* of defined and sculpted brows. The creamy, non-drying** formula glides on easily, plus the built-in wiper gives you precise and controlled application. Talk about good form!

HOW TO APPLY

Dip brush & wipe excess on brush wiper.
Stroke onto brows & blend with spoolie.
Keep jar tightly closed when not in use.

*Instrumental test on 20 participants

**When stored with the container cap properly sealed, formula will not dry in container for up to 6 months.

WHAT'S IN IT

CYCLOPENTASILOXANE, CERA MICROCRISTALLINA (MICROCRYSTALLINE WAX), POLYBUTENE, SILICA, BIS-DIGLYCERYL POLYACYLADIPATE-2, POLYETHYLENE, TRIMETHYLSILOXYSILICATE, SILICA DIMETHYL SILYLATE, DIMETHICONE, PEG-10 DIMETHICONE, POLYHYDROXYSTEARIC ACID, CAPRYLYL GLYCOL, BHT. [+/-: CI 19140 (YELLOW 5, YELLOW 5 LAKE), CI 42090 (BLUE 1 LAKE), CI 77007 (ULTRAMARINES), CI 77163 (BISMUTH OXYCHLORIDE), CI 77288 (CHROMIUM OXIDE GREENS), CI 77289 (CHROMIUM HYDROXIDE GREEN), CI 77491, CI 77492, CI 77499 (IRON OXIDES), CI 77510 (FERRIC FERROCYANIDE, FERRIC AMMONIUM FERROCYANIDE), CI 77742 (MANGANESE VIOLET), CI 77891 (TITANIUM DIOXIDE)].
Nº 15048/A

PRODUCT INGREDIENT LISTINGS ARE UPDATED PERIODICALLY. BEFORE USING A BENEFIT PRODUCT, PLEASE READ THE INGREDIENT LIST ON THE PACKAGING OF YOUR PRODUCT TO BE SURE THAT THE INGREDIENTS ARE APPROPRIATE FOR YOUR PERSONAL USE.

TRIED & TESTED